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Tech giant google is set to change the name of Google Adwords an arm of google that oversees brand advertisement to Google Ads.

In a news letter they sent to their subscribers, we learnt that the change will take effect for the 24th of July 2018, and their URL will also be changing from adwords.google.com to ads.google.com, and the change of name would not affect the standard of their services.

Excerpt from their news letter below;

Earlier this week, we announced that Google AdWords is becoming Google Ads. The new Google Ads brand represents our full range of campaign types across Search, Display, Video, App and more.

These help you connect with more consumers as they’re turning to Google, and our partner sites and apps, to find information and get things done.

Starting on 24 July 2018, you will begin to see the new Google Ads brand — including the new name and logo — reflected in the product interface, Help Centre, billing documents and more. Our URL will also be changing from adwords.google.com to ads.google.com.

There is no action required on your part, and changes to the Google Ads branding will not impact your campaign performance, navigation or reporting. If you have any questions or would like to contact us, please visit the Help Centre.


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